lulla lip oil
visual identity, packaging design & website design
Lulla Lip Oil is a beauty based business, specialising in lip care.
When the founders of Lulla Lip Oil approached me they wanted to create a brand identity, website
and packaging design for their new business
that would put some fun and personality back into self care.
Removing the notion that self care has to be minimal and soft.
Lulla Lip Oil is a beauty based business, specialising in lip care.
When the founders of Lulla Lip Oil approached me they wanted to create a brand identity, website and packaging design for their new business
that would put some fun and personality back into self care.
Removing the notion that self care has to be minimal and soft.
Lean into beauty branding.
The Lulla Lip Oil was created to be hyper feminine; from colours, custom illustrations and designs.
The bigger the better.
Their target audience were females who loved all things beauty and were likely to be swayed by
bright and feminine design and style. True 'girly girls'.
Lean into beauty branding.
The Lulla Lip Oil was created to be hyper feminine; from colours, custom illustrations and designs.
The bigger the better.
Their target audience were females who loved all things beauty and were likely to be swayed by
bright and feminine design and style. True 'girly girls'.
The unique logo lettering and 'busy' branding was chosen so that the brand could be as loud,
girly and flamboyant as possible. Allowing them to stand out within a competitive industry.
Modern text effects and variations were trend lead to appeal to their target audience.
the solution
visual identity - website design - product packaging
The unique logo lettering and 'busy' branding was chosen so that the brand could be as loud,
girly and flamboyant as possible. Allowing them to stand out within a competitive industry.
Modern text effects and variations were trend lead to appeal to their target audience.
